(D) Critically Evaluate Programming Against Measured Impact on Alumni Engagement:

To develop better measures to better evaluate alumni engagement.

Objective 1:

  • Measurement Tools: Conduct a review of best practices for new tools (ie. engagement score) and methods to measure alumni engagement and prepare to pioneer a McMaster-relevant model for alumni engagement.

Objective 2:

  • Metrics: Annually review each program to determine impact on alumni engagement over time using identified measurement tools and implement changes accordingly

Objective 3:

  • Survey: Conduct an alumni engagement survey to review progress from last survey conducted in 2009 and identify areas of focus to implement within the program.